Douglas Adams
Douglas Adams, picture courtesy of Jill Furmanovsky
prints available from

Towel Day is an annual celebration on the 25th of May, as a tribute to the late author Douglas Adams (1952-2001). On that day, fans around the universe proudly carry a towel in his honour.

I love Douglas Adams! How can I get involved?

  • Help spread the word about Towel Day (#towelday): tweet, blog, post in forums, share a link in Facebook, make art, etc.

  • Tell us about events you organize on Towel Day, and we will announce them here!

  • On Towel Day, carry a towel. Where? Everywhere.

  • Proudly show the world you've observed Towel Day and upload a picture on Facebook or Flickr (tag it "towelday" and add it to the group) or a video on YouTube.

What's happening on Towel Day 2014?

This list is just getting started, more to be added soon!.


  • In Buenos Aires, people with towels will be meeting at Harvest Bar and celebrating with beers and peanuts, and maybe eat hamburgers (not made from perfectly normal beasts, but tasty anyway). Details and RSVP on Facebook.
  • In Kingston, Ontario, something is brewing... Find out more here.
  • In Prague, the yearly celebration will be held as usual in "Zahradní restaurace Letná" (50°5'45.667"N, 14°25'32.558"E). They start meeting at 17:00 and recitation of Vogon poetry begins at 18:00 (they speak English, Czech and 18 other languages, albeit some of them are just read from the web without proper pronounciation). The afterparty will be in Cross club in Holešovice and there will hopefully be screening of Torchwood fanfilm "Prohibition day".
  • In Bali, the faithful Indonesian bunch invites all hoopy froods visiting Bali on Towel Day to join them in their celebrations at The Bali Pub, on Sanur's main street. A place popular with visitors and ex-pats. More info upcoming.
  • Poetic froods will travel again from near and far to Cosmic Comic Cafe in Turku, Finland to participate in the matinee of The Worst Poetry in the Universe. Unlike everywhere else, their poetry night is not a competition: anyone's and everyone's poem will be recited immediately. You churn it up, they blurt it out! The poetry show starts at 20 o'clock and repeats every hour till 23. DJ's Evil Twins play music between the shows, and the programme ends at midnight with the destruction of the whole universe - along with The Most Evil Laughter in the Universe competition. Froods carrying a towel will get a discount on Pan Galactic Gargle Blasters. Recently some rumours about the return of The Great Prophet Zarquon on Towel Day have been circulating in the Turku area. Who knows, maybe he'll pop in Cosmic Comic Cafe to meet his the true believers (if there are any)? While waiting for the t-day, The Finnish Towel Day site will be publishing horrible poems daily dug up from last year's archive, and introducing Towel Day activities elsewhere in Finland and around the globe. Cosmic Comic Cafe's might be the first and oldest known ongoing worst poetry night on Towel Day, the first one being held already in 2006. Find Finnish Towel Day on Facebook.
  • ZZ9, the official Hitchhiker's Guide to the Galaxy Appreciation Society (JOIN HERE!) will be slouching in Paris on Towel Day! They are going to attend the highly reputed Paris Towel Day celebrations, have a towel picnic (weather permitting) au bord de la Seine, visit Le Dernier Bar Avant la Fin du Monde and possibly wander past other geeky places. Non-members are welcome to attend the slouch and meet these wonderful beings. Here's the Facebook group and the Facebook event (first join the group, then you'll be able to acces the event page). What a great way to spend a (UK) Bank Holiday weekend!
  • Italy has a fairly active Towel Day group on Facebook. To find out what they're up to, go here!
  • In Nijmegen, on the Friday before Towel Day, the stage inside Café Weerlicht is set for live music, comedy, literature and science lectures. They have a few returning acts, and plenty of new faces. It promises to be a fun and interesting night, yet again! Towels are obligatory, and pan galactic gargle blasters will be served. Radiant and green. Towel Day Nijmegen has an active Facebook group.
  • In Bergen, Douglas Adams fans are invited to meet at Finnegans Irish Pub, from 19:00. Details and RSVP on Facebook.
  • Iztok Čurči is organizing a celebration in Slovenia. If you'll be in that country on May 25th, go here to find out more.
  • In Stockholm, some friends plan a Towel Day picnic at around 3 pm at Brunkebergstorg, and any friends of Douglas Adams are welcome to join. RSPV and details on Facebook.
  • In Kenilworth (NY), on Friday May 23rd, from 1 2pm - 8 pm, the Branch Library of the Buffalo & Erie County Library System will celebrate it's first Towel Day celebration (a couple of days early). Visitors to the library can expect the following:
    • The finest Hitchhikers Guide to the Galaxy themed display that $42 dollars can provide
    • Copies of the guide given away free until supplies run out (or the world ends whichever comes first)
    • Complimentary emergency towels provided, in case you don't know where you left yours
    • Many confused looks from the unsuspecting public.
    The reading of Vogon poetry is not encouraged, but if you must, we'll just have to put up with it I guess. Pan Galactic gargle blasters will not be served (apparently there's a law forbidding beverages that have the effect of having your brains smashed in by a slice of lemon wrapped round a large gold brick in public spaces!) However,the recipes will handed out to any one willing to sign a waiver.
  • In New York (NY), the ZZ9 USA froods invite you to celebrate Towel Day at The Way Station with a screening of the 1981 BBC television series Hitchhikers Guide to the Galaxy. The Way Station is the infamous bar with the Blue Box that is smaller on the outside. (Yes The Way Station has a TARDIS for those unfamiliar with the bar) The Way Station opens at 3pm. 683 Washington Ave. Brooklyn, New York 11238 The screening of the 1981 BBC television series Hitchhikers Guide to the Galaxy begins at 4pm. Additionally, they will do two drink specials: the Pan Galactic Gargle Blaster and a Gin and Tonix. Happy Hour till 8pm with $4 draft and well drinks and $1 off everything else. Details on Facebook
  • In St. Louis, MO, anime store Animeggroll is doing their third towel drive. Donate a towel or roll of paper towels and save 20% on any item! This year the towel drive will benefit the local animal shelter in White Cliff Park, in Crestwood. It was formally run by the city of Crestwood until this year when they eliminated Crestwood Animal Control. The shelter is now run by Friends of Animal Control. Towels must be free of fraying or holes because the animals can get caught in them. Only one discount per person. Valid Sunday May 25th, 2014 only.
  • The annual Towel Day Ambassador contest has ended. We have two winners! Jesus is Towel Day Ambassador for Canada and Joel will represent Earth as Intergalactic Towel Day Ambassador. Congrats to the winners and thank you for your efforts to inform the world about Douglas Adams and Towel Day!

Add your event!

Featured video: "So Long And Thanks For All The Fish", from the 2005 Hitchhiker's Guide movie

Thank you for being part of this & always remember: DON'T PANIC!

This site is not endorsed by or associated with the Douglas Adams Estate,,, ZZ9 Plural Z Alpha, Pan MacMillan, Penguin Group, Hyperion Books, Flickr, YouTube or any other organisation. It is run by a bunch of Douglas Adams loving ape descendants who thought it was a shame that this domain was parked, and bought it. They are not liable for any incorrect information - the information on this site is provided in good faith, but may be inaccurate. Don't panic.
info at towelday dot org

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